Guide to Designing a Law Logo
Somehow the logos the most firms use are usually the same old stuff. A gavel or the scales of justice are found in almost every law firm logo you find, and they think that this is something good to put in their logos, and everybody thinks that way. If you want to stand out from among your competitors, you need to be creative with your logo. Here are some ideas that can help you create a better looking logo than you now have.
Classic designs are still in and looks great. You can communicate what a lawyer does by using a pillar, the scales of justice, or a gavel. People right away know that you have a law firm with these symbols. But, this does not mean that you simply get a photo of a gavel and that’s it – you have a logo. Be creative and add something to your logo. You can make a gavel and pillars from different items like newspapers, lighthouses, and even animals. What we are trying to say here is to give your old icons something new.
There are many great logos that are created from a single thing. Examples of this are first letter of one of the partner’s names. A good letter is that which can be found in many partners’ names, if possible. using a letter, especially a rare one as a focal point of a logo is a good way for a brand to stick out. You can use the letter Z if your company name is Zanes Law.
The best way to tell people what you do is through your logo. Divorce lawyers can use a man and a woman to be a part of their logo. Personal injury lawyers can use the picture of a person in crutches to tell people what type of lawyers they are. Scales of justice can be portrayed with marijuana leaves. If you have a niche market, then you should consider these tips. Customers can connect with these logos. It tells them exactly what you do and how you can help them.
You can also use you law firm’s name in your logo. Your name can have the power to attract clients to your firm. This is one way to build your reputation or your brand. It is with the execution of the design that can be the source of the problem. If you pair the name with an icon or a monogram then it can give a professional stamp to it. People should be made confident in the strength and integrity of your business through your logo.